Brand Marketing in the Age of Authenticity Brand marketing has been around for years, and yet somehow, something is going wrong. For a very long time, the actual specifications of a product were not the most important thing to a customer: instead, they focused on the branding that came with it. Countless studies and surveys […]
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Deals can be made or lost through reputation, and that is something that businesses both large and small are still learning. A company’s online reputation can convince a new customer to join them, and a company’s bad reputation can send them running to the hills.
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The Proven Dos and Don’ts to Get Yelp Reviews Naturally I know, I know, you want good Yelp reviews, right? Well, here are the dos and don’ts on how to get Yelp reviews. Not just Yelp reviews. Well, the bad news is that Yelp (understandably) doesn’t allow businesses to ask specifically for positive reviews – […]
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Fuel Growth: How Employee Engagement Drives Business Excellence Employee engagement is key to a successful business. If your employees are not engaged, and fully supporting the actions, goals, and visions of the company, then who is? They should be the ones championing the way that your business works, and if they are dissatisfied or even […]
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How To Avoid The Yelp Review Filter Are you frustrated by your customers’ reviews getting filtered out by Yelp’s review filter? It’s a common problem that can hinder your business’s reputation and growth. But don’t worry, there are 9 steps that you and your customers can take to increase the chances of your Yelp reviews […]
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Protect Your Business from Fake Yelp Reviews As a business owner, your online reputation is crucial. Customer reviews are often the lifeblood of your business and can make or break your success. Yelp is one of the most popular review platforms, with over 178 million reviews posted to date. However, with the increasing prevalence of […]
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